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September 28, 2008
Marketing Tricks
Don’t let a name of a product trick you into eating or drinking more. Studies have shown that people eat more pie when it’s listed as Grandma’s Homemade Apple Pie” compared to “apple pie” and drink more wine when the label says from California as compared to North Dakota.
Watch out for labels with fancy names. Be a careful food shopper and pay attention. Many of us eat more when a food has a tasty name.
Posted by Lisa at September 28, 2008 4:47 PM
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